At Island Kitty Company, we believe transparency builds trust — just like a clean litter box builds happiness. This notice explains how we use online interest-based advertising, cookies, and similar technologies, and how you can manage your preferences or opt out of interest-based ads.
We participate in responsible, interest-based advertising that helps ensure the ads you see are relevant and useful. We follow the Self-Regulatory Principles for Online Behavioral Advertising from the Digital Advertising Alliance (DAA) in the United States.
When you see an ad from Island Kitty Company online, you may notice the AdChoices icon. Clicking that icon will take you to information about how data is collected and used for advertising — and how to opt out if you choose.
We display ads on our own sites and on third-party websites and apps. These ads may be tailored to your interests based on information collected about your activity over time, such as:
This data, often collected using cookies or web beacons, helps us and our partners understand what content is most relevant. It’s typically aggregated or pseudonymous — meaning it’s not tied directly to your personal identity.
Our advertising partners may also use this information for analytics, reporting, and to measure how effective our ads are at reaching cat lovers like you.
Interest-based ads make your online experience more relevant. Instead of seeing random promotions, you’re more likely to see ads for things you actually care about — like natural, eco-friendly cat products (and fewer about dog grooming or car parts).
They also help you discover new products, promotions, and features from Island Kitty Company that fit your needs — without seeing the same ad again and again.
If you choose to opt out, you’ll still see ads from us, but they’ll be more general and less tailored to your interests.
We use Google Analytics Advertising Features to better understand and improve your experience. You can learn more about these tools and how to opt out of Google’s personalized advertising here.
If you’d like to opt out of interest-based ads from Island Kitty Company or other participating companies, you can use the following tools:
Opting out will place a special “opt-out cookie” on your browser. If you delete your cookies or use a different browser or device, you’ll need to opt out again.
Most web browsers allow you to control cookies through settings — including blocking or deleting them. Note that some features of our website may not function properly if cookies are disabled.
Last reviewed: November 2025
Contact: privacy@islandkitty.co